Content on the website
Reach your audience, optimize your conversion, and enhance the overall visual impression of your website with the right content.
The art of choosing the right image
We process information quickly through visual impressions and remember images more than written text. Therefore, it is crucial to choose the right images to effectively communicate the message on the web. During the training, we go through what to consider when choosing and integrating images in an efficient way.
- Considerations when choosing images
- Contrast and cropping on different devices
- Image formats and file sizes
Engaging and impactful text content
To effectively reach our target audience with text content, we need to understand how visitors read on the internet. It's not just about what is written in the text, but also how it is formatted. By using the right structure and format, we help the reader find what they're looking for while increasing engagement and the effectiveness of the message.
- How we read on the web
- Formatting of text
- Typographic terms and guidelines
Optimize Content and Rank Higher on Google
An accessible website with optimized content is not only appreciated by the visitor, it can also optimize your SEO and impact your ranking on Google.
- Visual hierarchy
- Working with heading tags
- Introduction to WCAG and contrast ratios
Book Training
If you have any questions or would like to book a training about web content, please contact us and we will get back to you!
- 1 hour training
- 1,990 SEK / training
- Online or on-site