Matomo for WordPress

Matomo is open source web analytics software. It provides detailed reports on a website's visitors, conversion rate, downloaded files, and much more.


Founded in 2007

Matomo was founded by Matthieu Aubry in 2007, and when it was first released, the platform was called Piwik. In March 2018, Matomo had been downloaded more than 2 million times and currently has over 1 million active installations in 2022. Matomo is available in over 50 languages and is used by companies such as Vodafone, Orange, General Electric, SAP, Alibaba, and Greenpeace worldwide.

Open source

The fact that Matomo is open source makes it an excellent choice for all owners of WordPress websites who are eager to stay within budget while getting a powerful GDPR-compliant analytics tool.

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