Environmentally friendly websites - how does it work?

Good advice and tips!

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What is an eco-friendly website?

Very few companies in Sweden (and the rest of the world) offer eco-friendly websites today. Why is that when data centers are expected to become one of the world's biggest environmental culprits in the future, and every Google search you make is said to generate seven grams of carbon dioxide emissions? Probably because money is the primary driving factor, as usual, rather than the interest in creating a sustainable future for future generations.

A website can be considered eco-friendly if it is hosted in an ISO 14001-certified data center and uses green electricity. Of course, a prerequisite is also that the office where the website's developers are located is also powered by renewable energy sources and has a well-developed environmental policy. In a few years, a typical web agency in Stockholm and the rest of Sweden will probably be eco-certified, but until then, you need to ensure that your provider fulfills their obligations to the environment.

The Generation in Stockholm is a guaranteed eco-certified web agency. We offset 200% of our operations' carbon footprint by cultivating elephant grass in collaboration with Skymining. Contact us if you want to protect the environment while also getting a professional, modern, and mobile-responsive online presence that guarantees sustainable results.

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